Administrators are the lifeblood of Salesforce, with a significant influence on optimizing business processes, increasing user adoption, and defining the product roadmap. With this in mind, hiring the right administrator can be challenging. Not only do they need technical skills, but also interpersonal skills to liaise with stakeholders and identify improvements.
There are a few crucial factors, including technical complexity, team size, budget, and responsibilities, when deciding whether to hire a Junior, Mid-Level, or Senior Salesforce Administrator. To help you with this, we have put together sample job descriptions for Salesforce Administrators. In this article, you can get an overview of an admin’s responsibilities, required qualifications, and desirable abilities. It also includes a list of common job benefits Salesforce candidates seek, salary expectations, and a suggested interview process.
Example Interview Process
- CV submission and review.
- Initial interview (with up to two people): At this stage, the company will share more about what they do and get to know you – your motivations, personality, and background.
- Second-stage interview: At this stage, you’ll be expected to solve and present a solution to a business scenario provided.
- Decision.
Junior Salesforce Administrator
Junior/Entry-Level Salesforce Admins will have up to two years of Salesforce experience and be comfortable performing basic Salesforce administration tasks, such as user management, configuration, and building reports and dashboards.
Junior Salesforce Administrator Template Job Description
Thank you for your interest in [your company name]. We are pleased to share that we have the following role available.
Role | Junior/Entry-Level Salesforce Administrator |
---|---|
Basis | Full-Time |
Type | Permanent |
Salary | $60,000-$80,000 / £25,000-£40,000 (depending on experience) |
A note about Salesforce salaries: The average salary for a Junior Administrator varies enormously depending on the source you use. For example, our recent salary survey found that the average salary for a Junior Administrator is $75,273 in the US and £35,626 in the UK. The salary bandings indicated in this job description are based on our real-world experience and verified by members of the Salesforce community. One single figure without context can be misleading – there can be significant differences in the salaries based on certain factors. Our salary guides aim to explain the influencing factors behind the numbers, such as experience, location, certifications, and more.
About Us
Insert a paragraph about your organization, just as you would write in the ‘what we do’ section of your website. You should also include information about who your customers are and a small pitch on your vision.
About the Role
As Junior Salesforce Administrator, you’ll play a vital role at [your company name]. We are looking for a proactive individual who can help us continually improve and enhance our Salesforce platform by gathering requirements and feedback and designing best practice solutions. Our Salesforce user experience is of great importance to us; therefore, the Junior Salesforce Administrator should enjoy all aspects of user management, including support tickets, training, and designing solutions with user satisfaction a priority.
We are looking for someone with a strong understanding of the Salesforce platform and a desire to continue learning. The Junior Salesforce Administrator should be comfortable liaising with users and enjoy learning new business processes to translate them into technical solutions.
Enter any information about the team, manager, or support available. For example: “The Junior Salesforce Administrator will work alongside two other admins, reporting to the Senior Salesforce Administrator. There will also be opportunities to shadow more experienced team members as you work towards Salesforce certifications.”
Responsibilities
This is a varied, business-facing role with the following responsibilities:
- All aspects of user and license management, including new user setup/deactivation, roles, profiles, permissions, public groups
- User support tickets
- Identifying and gathering requirements from users and stakeholders
- Salesforce configuration changes, including (but not limited to): Flow Builder, fields, page layouts, record types, custom settings, dashboards, and reports
- Monitoring user adoption
- User training and the creation of training materials
Qualifications and Background
Required:
- Salesforce product knowledge and [x months]* hands-on administration experience with [Sales Cloud or your Salesforce product]
- Trailhead badges/superbadges
*The exact amount of required hands-on experience should be relative to the complexity of the configuration and the support available to the Junior Admin.
Desirable:
- Certified Salesforce Administrator**
- Bachelor’s/Postgraduate degree or professional qualification
**Certification may not be required if the Junior Admin will be supporting a team or shadowing a Senior Admin. Certification is of greater significance for a solo admin with little support or for more complex org configurations.
Knowledge, Skills, and Abilities
Required:
- A proactive attitude towards platform enhancements
- A desire to implement best practice solutions
- Availability and responsiveness to questions
- Excellent relationship-building skills and the ability to liaise with stakeholders at all levels
- Gathering requirements and proposing technical solutions
- Training users and creating training materials
- Understanding of Salesforce sharing and security (roles, profiles, permissions, OWD, sharing rules)
- Experience implementing Salesforce configuration changes, including (but not limited to): automation, fields, page layouts, record types, custom settings, dashboards, and reports
Desirable:
- Demonstrates enthusiasm for continued personal/professional development
- Is active in the Salesforce community
What You’ll Get
Don’t forget to include the benefits you can offer prospective employees. Of course, this will vary from one organization to the next, even by role.
Take some time to think about what you have to offer and what benefits potential applicants will be interested in. The role of Salesforce Administrator is a diverse one, requiring a broad mix of technical and soft skills. Applicants for this role may be quite different from your sales team or even your traditional IT team. While there are a number of graduate and entry-level administrators, many Salesforce Admins, even junior ones, are aged between 25 and 54. Add to this that roughly 50% of admins are women, and you’ll begin to realize that your traditional offerings of pool tables and beer fridges may not be enough to make your company stand out.
The Salesforce ecosystem is very diverse, with a focus on wellbeing. A company that can demonstrate how they are improving diversity or employee wellbeing, with benefits such as working from home and flexible working hours, will be very appealing. There is also a strong desire to do good and give back within the Salesforce community, so charity or volunteering days will be appreciated.
The Salesforce platform is constantly evolving, and therefore, the role of a Salesforce Administrator is a significantly challenging one. A company employing a Junior or Entry-Level Admin should be willing to offer training or financial support relevant to the role, such as paying for Salesforce certifications or project management/business analysis training.
Examples of benefits include:
- Competitive salary (reviewed annually)
- Bonus
- Company laptop
- Health and medical insurance
- Homeworking
- Retirement savings plan/401(k) match/pension contributions
- Dental plan
- Casual dress policy
- Life insurance
- Training and development opportunities
- Flexible working hours
- Certification exam vouchers
- Charity/volunteer days
Final tip: Don’t try to sell statutory employee benefits as perks!
Here’s an example of what you could write:
At [your company name], you can expect to join a warm and welcoming team in a business that is committed to your success. Employee satisfaction is of paramount importance to us, and we demonstrate this through a wide range of benefits, including working from home, flexible working hours, [x] days of holiday per year, and [enter other key benefits]. We understand the importance of the Salesforce Administrator role to our business and are committed to supporting your personal and professional development. We’ll do this by paying for [x] Salesforce certifications per year and reimbursing study costs up to [x]. In addition, we are supportive of you attending both Salesforce and Salesforce community events, allowing you to attend during working hours and reimbursing up to [x] for associated costs, such as ticket fees.
Summary
Include a summary of your organization to wrap up the job description. Here, you should also mention the ‘softer’ benefits of working for your organization that appeal to a candidate’s aspirations, such as growth potential, colleagues, company culture, and more. Your aim is to ‘re-sell’ the role after going through all the bullet-pointed roles and responsibilities – this is your chance to add a touch of color!
Mid-Level Salesforce Administrator
For the purposes of this template job description, a Mid-Level Salesforce Administrator is anyone who is not a Senior Administrator and has at least one to five years of Salesforce Administrator experience.
Mid-Level Salesforce Administrators will have additional years of technical experience, but beyond this, they will also have a strategic focus with a proven ability to analyze, design, and optimize processes utilizing the Salesforce platform, increasing user adoption, and driving best practices.
Mid-Level Salesforce Administrator Template Job Description
Thank you for your interest in [your company name]. We are pleased to share that we have the following role available.
Role | Mid-Level Salesforce Administrator |
---|---|
Basis | Full-Time |
Type | Permanent |
Salary | $75,000-$100,000 / £35,000-£55,000 (depending on experience) |
A note about Salesforce salaries: The average salary for a Mid-Level Administrator varies enormously depending on the source you use. For example, our recent salary survey found that the average salary for a Mid-Level Administrator is $93,158 in the US and £43,149 in the UK. The salary bandings indicated in this job description are based on our real-world experience and verified by members of the Salesforce community. One single figure without context can be misleading – there can be significant differences in the salaries based on certain factors. Our salary guides aim to explain the influencing factors behind the numbers, such as experience, location, certifications, and more.
About Us
Insert a paragraph about your organization, just as you would write in the ‘what we do’ section of your website. You should also include information about who your customers are and a small pitch on your vision.
About the Role
As a Mid-Level Salesforce Administrator, you’ll play a vital role at [your company name]. We are looking for a proactive individual who can help us continually improve and enhance our Salesforce platform by gathering requirements and feedback, designing scalable best practice solutions, and managing the product roadmap. Our Salesforce user experience is of great importance to us; therefore, the Salesforce Administrator should enjoy all aspects of user management, including support tickets, training, and designing solutions with user satisfaction as a priority.
We are looking for someone with a good understanding of the Salesforce platform who can understand both our current setup and business objectives in order to quickly identify areas of improvement. The Salesforce Administrator should be comfortable with change management and governance, as well as communicating, prioritizing, and managing all aspects of a Salesforce project. The ideal candidate will be happy liaising with stakeholders at all levels, with the ability to translate technical information into layman’s terms and clearly explain design options and their potential impact.
Enter any information about additional management responsibilities, such as team management or the reporting hierarchy. For example, “The Mid-Level Salesforce Administrator will be the sole administrator and will report directly to the VP of Sales.”
Responsibilities
This is a varied, business-facing role with responsibilities including:
- All aspects of user and license management, including new user setup/deactivation, roles, profiles, permissions, public groups, OWD, and sharing rules
- Salesforce configuration changes, including (but not limited to) Flow, assignment rules, approval processes, fields, page layouts, record types, dynamic layouts, apps, actions, custom settings, mobile administration, dashboards, and reports
- Sandbox environment management
- Identifying and gathering requirements, translating them into best practice, scalable solutions with a focus on exceptional user experience
- Identifying unused or underutilized platform features
- Creating a platform roadmap and defining priorities, liaising with stakeholders
- Owning the communication of any platform changes to end users and stakeholders
- Data management to improve Salesforce data quality, implementing rules and automation as needed
- Proactive system maintenance, including security reviews, release updates, and health check
- User support tickets
- Monitoring and improving user adoption
- New user and ongoing user training
- Technical documentation
- Working with integrated applications, including [enter your additional applications, e.g. DocuSign, Conga, Survey Gizmo, Mailchimp, etc.]
Qualifications and Background
Required:
- Strong Salesforce product knowledge and at least over two years of hands-on Salesforce Administration experience with [Sales Cloud or your Salesforce product]
- Trailhead badges/superbadges
- Certified Salesforce Administrator
Desirable:
- Additional Salesforce certifications (e.g. Advanced Administrator, Platform App Builder)
- Bachelor’s/Postgraduate degree or professional qualification
Knowledge, Skills, and Abilities
Required:
- A proactive attitude towards platform enhancements
- Designing scalable, best-practice solutions
- Excellent relationship-building skills
- Ability to liaise with stakeholders at all levels
- Translating requirements into technical solutions
- Experience in change management and governance
- Training end users and key stakeholders
- Technical documentation
- Availability and responsiveness to questions
- Experience implementing Salesforce configuration changes, including (but not limited to) automation, assignment rules, approval processes, fields, page layouts, record types, dynamic layouts, apps, actions, custom settings, mobile administration, dashboards, and reports
Desirable:
- Demonstrates continued personal/professional development
- Is active in the Salesforce community
What You’ll Get
Don’t forget to include the benefits you can offer prospective employees. Of course, this will vary from one organization to the next, even by role.
Take some time to think about what you have to offer and what benefits potential applicants will be interested in. The role of Salesforce Administrator is a diverse one, requiring a broad mix of technical and soft skills. Applicants for this role may be quite different to your sales team or even your traditional IT team. While there are a number of graduate and entry-level administrators, many Salesforce Administrators are aged between 25 and 54. Add to this that roughly 50% of administrators are women, and you’ll begin to realize that your traditional offerings of pool tables and beer fridges may not be enough to make your company stand out.
The Salesforce ecosystem is very diverse, with a focus on wellbeing. A company that can demonstrate how they are improving diversity or employee wellbeing, with benefits such as working from home and flexible working hours, will be very appealing. There is also a strong desire to do good and give back within the Salesforce community, so charity or volunteering days will be appreciated.
The Salesforce platform is constantly evolving, and therefore, the role of a Salesforce Administrator is a significantly challenging one. A compelling perk to a Salesforce Administrator is the opportunity for continued personal and professional development. If you are able to offer training specific to the role, such as paying for Salesforce certifications or project management/business analysis training, then make this really clear!
Examples of benefits include:
- Competitive salary (reviewed annually)
- Bonus
- Company laptop
- Health and medical insurance
- Homeworking
- Retirement savings plan/401(k) match/pension contributions
- Dental plan
- Casual dress policy
- Life insurance
- Training and development opportunities
- Flexible working hours
- Certification exam vouchers
- Charity/volunteer days
Final tip: Don’t try to sell statutory employee benefits as perks!
Here’s an example of what you could write:
At [your company name], you can expect to join a warm and welcoming team in a business that wants you to succeed. Employee satisfaction is of paramount importance to us, and we demonstrate this through a wide range of benefits, including working from home, flexible working hours, [x] days holiday per year, and [enter other key benefits]. We understand how important the role of Salesforce Administrator is to our business and are committed to supporting your personal and professional development. We’ll do this by paying for [x] Salesforce certifications per year and reimbursing study costs up to [x]. In addition, we are supportive of you attending both Salesforce and Salesforce community events, allowing you to attend during working hours and be reimbursed up to [x] for costs associated with attending, such as ticket fees.
Summary
Include a summary of your organization to wrap up the job description. Here, you should also mention the ‘softer’ benefits of working for your organization that appeal to a candidate’s aspirations, such as growth potential, colleagues, company culture, and more. Your aim is to ‘re-sell’ the role after going through all the bullet-pointed roles and responsibilities – this is your chance to add a touch of color!
Senior Salesforce Administrator
For the purposes of this template job description, a Senior Salesforce Administrator is anyone who is not a Junior/Mid-Level Administrator and has at least five years of Salesforce Administrator experience.
Senior Salesforce Administrators will have additional years of technical experience. Beyond this, they will also have a strategic focus with a proven ability to analyze, design, and optimize processes utilizing the Salesforce platform, increasing user adoption and driving best practices.
Senior Salesforce Administrator Template Job Description
Thank you for your interest in [your company name]. We are pleased to share that we have the following role available.
Role | Senior Salesforce Administrator |
---|---|
Basis | Full-Time |
Type | Permanent |
Salary | $90,000-$120,000 / £50,000-£70,000 (depending on experience) |
A note about Salesforce salaries: the average salary for a Senior Administrator varies enormously depending on the source you use. For example, our recent salary survey found that the average salary for a Senior Administrator is $115,525 in the US and £61,704 in the UK. The salary bandings indicated in this job description are based on our real-world experience and verified by members of the Salesforce community. One single figure without context can be misleading – there can be significant differences in the salaries based on certain factors. Our salary guides aim to explain the influencing factors behind the numbers, such as experience, location, certifications, and more.
About Us
Insert a paragraph about your organization, just as you would write on the ‘what we do’ section of your website. You should also include information about who your customers are and a small pitch on your vision.
About the Role
As Senior Salesforce Administrator, you’ll play a vital role at [your company name]. We are looking for a proactive individual who can help us continually improve and enhance our Salesforce platform by gathering requirements and feedback, designing scalable best practice solutions, and managing the product road map. Our Salesforce user experience is of great importance to us; therefore, the Senior Salesforce Administrator should enjoy all aspects of user management, including support tickets, training, and designing solutions with user satisfaction a priority.
We are looking for someone with a deep understanding of the Salesforce platform who can understand both our current setup and our business objectives in order to quickly identify areas of improvement. The Senior Salesforce Administrator should be comfortable with change management and governance, as well as communicating, prioritizing, and managing all aspects of a Salesforce project. The ideal candidate will be happy liaising with stakeholders at all levels, with the ability to translate technical information into layman’s terms and clearly explain design options and their potential impact.
Enter any information about additional management responsibilities, such as team management or the reporting hierarchy. For example: “The Senior Salesforce Administrator will be responsible for managing a team of two Junior Salesforce Administrators and will report directly to the VP of Sales.”
Responsibilities
This is a varied, business-facing role with the following responsibilities:
- All aspects of user and license management, including new user setup/deactivation, roles, profiles, permissions, public groups, OWD, sharing rules
- Salesforce configuration changes, including (but not limited to) Flow, assignment rules, approval processes, fields, page layouts, record types, dynamic layouts, apps, actions, custom settings, mobile administration, dashboards, and reports
- Understanding of basic triggers/Apex code knowledge
- Sandbox environment management
- DevOps/release management experience
- Identify and gather requirements, translating into best practice, scalable solutions with a focus on exceptional user experience
- Identify unused or underutilized platform features
- Create a platform roadmap and define priorities, liaising with stakeholders
- Own the communication of any platform changes to end users and stakeholders
- Data management to improve Salesforce data quality, implementing rules and automation as needed
- Proactive system maintenance, including security reviews, release updates, health check, and Optimizer
- User support tickets
- Monitor and improve user adoption
- New user and ongoing user training
- Technical documentation
- Management of integrated applications and third-party suppliers including [enter your additional applications, e.g. DocuSign, Conga, Survey Gizmo, Mailchimp, etc.]
Qualifications and Background
Required:
- Strong Salesforce product knowledge and at least five years of hands-on Salesforce Administration experience with [Sales Cloud or your Salesforce product]
- Certified Salesforce Administrator
- Additional Salesforce certifications (e.g. Advanced Administrator, Platform App Builder)
Desirable:
- Bachelor’s/Postgraduate degree or professional qualification
Knowledge, Skills, and Abilities
Required:
- A proactive attitude to platform enhancements
- Designing scalable, best-practice solutions
- Excellent relationship-building skills
- Ability to liaise with stakeholders at all levels
- Translating requirements into technical solutions
- Experience in change management and governance
- Training end users and key stakeholders
- Technical documentation
- Available and responsive to questions
- Experience implementing Salesforce configuration changes
- DevOps/release management experience
Desirable:
- Understands basic triggers/Apex code knowledge
- Demonstrates continued personal/professional development
- Is active in the Salesforce community
What You’ll Get
Don’t forget to include the benefits you can offer prospective employees. Of course, this will vary from one organization to the next, even by role.
Take some time to think about what you have to offer and what benefits potential applicants will be interested in. The role of Salesforce Administrator is a diverse one, requiring a broad mix of technical and soft skills. Applicants for this role may be quite different to your sales team or even your traditional IT team. While there are a number of graduate and entry-level administrators, many Salesforce Administrators are aged between 25 and 54. Add to this that roughly 50% of administrators are women, and you’ll begin to realize that your traditional offerings of pool tables and beer fridges may not be enough to make your company stand out.
The Salesforce ecosystem is very diverse, with a focus on wellbeing. A company that can demonstrate how they are improving diversity or employee wellbeing, with benefits such as working from home and flexible working hours, will be very appealing. There is also a strong desire to do good and give back within the Salesforce community, so charity or volunteering days will be appreciated.
The Salesforce platform is constantly evolving, and therefore, the role of a Salesforce Administrator is a significantly challenging one. A compelling perk to a Salesforce Administrator is the opportunity for continued personal and professional development. If you are able to offer training specific to the role, such as paying for Salesforce certifications or project management/business analysis training, then make this really clear!
Examples of benefits include:
- Competitive salary (reviewed annually)
- Bonus
- Company laptop
- Health and medical insurance
- Homeworking
- Retirement savings plan/401(k) match/pension contributions
- Dental plan
- Casual dress policy
- Life insurance
- Training and development opportunities
- Flexible working hours
- Certification exam vouchers
- Charity/volunteer days
Final tip: Don’t try to sell statutory employee benefits as perks!
Here’s an example of what you could write:
At [your company name], you can expect to join a warm and welcoming team in a business that wants you to succeed. Employee satisfaction is of paramount importance to us and we show this through a wide range of benefits, including working from home, flexible working hours, [x] days of holiday per year, and [enter other key benefits]. We know how important the role of Senior Salesforce Administrator is to our business and are committed to supporting your personal and professional development. We’ll do this by paying for [x] Salesforce certifications per year and reimbursing study costs up to [x]. In addition, we are supportive of you attending both Salesforce and Salesforce community events, allowing you to attend during working hours and be reimbursed up to [x] for costs associated with attending, such as ticket fees.
Summary
Include a summary of your organization to wrap up the job description. Here, you should also mention the ‘softer’ benefits of working for your organization that appeal to a candidate’s aspirations, such as growth potential, colleagues, company culture, and more. Your aim is to ‘re-sell’ the role after going through all the bullet-pointed roles and responsibilities – this is your chance to add a touch of color!
Final Thoughts
Finding the right Salesforce Administrator is key to driving the success of your Salesforce implementation and optimizing business processes. By understanding the varying skill levels and responsibilities required for different positions, you can tailor your hiring approach to fit your team’s unique needs.
Whether you’re looking for a Junior, Mid-Level, or Senior Administrator, the right candidate will have a lasting impact on both system performance and user experience.
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