After much ado over a number of months, the Spring ‘25 release is finally upon us! There’s no doubt that the triannual Salesforce releases are full of fantastic features and exciting updates, but sometimes, there’s just too much good stuff to wrap your head around all at once.
The team at Salesforce Ben are determined to help you get across the most impactful parts of the release in easily digestible, discipline-based chunks. But what if you’re interested in the most exciting, anticipated, and important parts of the release all in one spot? If that’s you, look no further!
Additionally, I have curated what I believe to be the three most important release updates for the majority of Salesforce customers to pay attention to. You’ll need to assess how they will impact your org before the Spring ‘25 release goes live to minimize disruption across your business.
Spring ‘25 Features: The Top 3 for Each Discipline
Top Admin Features
Christine Marshall has pulled together a detailed post of the hottest features coming to the Spring ‘25 release.
1. Sort List Views by Multiple Columns (GA)
You can organise your list views much better in Spring ‘25 with the multi-column sorting feature being generally available. Simply add the columns you wish to use in sorting, select the direction and priority in which they need to be sorted, and voilà! Much more control over your list views.
2. Allow Users to View All Fields for a Specified Object
There’s a new object permission available in Spring ‘25 – the ability to grant “View All Fields” access to an entire object. This feature allows you to grant access to an object’s fields, whether they exist today or will exist in the future, and will be useful when granting tools like an external backup system access to your data (set once, and the entire object is protected!)
3. Managed Included Permission Sets in Permission Set Groups via Summaries
This is one of those ‘I can’t believe we’re only just getting this’ features – you can now add or remove a permission set to or from a permission set group directly from the View Summary feature. No more digging around through multiple menus just to check which permission sets make up a group, and another set of menus to manage that!
Top Marketing Features
Lucy Mazalon has made it easier for marketing professionals to learn about the new Spring ‘25 features across the various Marketing Cloud Growth/Advanced and Marketing Cloud Account Engagement (Pardot) products that Salesforce offers.
1. Get More Visibility into Email Send Issues
Marketing Cloud Account Engagement’s Optimizer tool is getting a new set of features in Spring ‘25 that display more reasons why emails are not being delivered. More detailed information about why emails aren’t being delivered is a very welcome addition to any tool that works with email and is bound to help reduce headaches.
2. Personalize Emails Consistently with Reusable Personalization Settings and Expressions
Personalization settings can now be persisted across variations of email components, ensuring that the efforts of the marketing professional to craft a positive experience are consistent from beginning to end.
Additionally, the new ‘expression’ content type in Salesforce CMS empowers marketers to build new marketing content much quicker.
3. Get More Flexibility and Visibility with Campaigns and Flows
A plethora of new quality-of-life features gives marketers more visibility over flows directly from the campaign record. At a glance, you can now see the current Campaign Stage. Additionally, if there are issues in your Flow, you’ll be told exactly what failed and how to fix it.
Top Developer Features
Peter Chittum has carefully curated the top Spring ‘25 changes that are bound to make Salesforce Developers jump for joy!
1. Introducing SLDS 2 (Beta)
Salesforce is giving its product a fresh new lick of paint and is providing developers with a new set of tools to empower them to do the same with their own tools. The Salesforce Lightning Design System (SLDS) is getting a major upgrade with significant new features.
2. Develop Lightning Web Components Faster in a Real-Time Preview of Your Lightning App (GA)
For the first time in Salesforce’s history, developers can see frontend UI changes updating immediately in the Salesforce interface without having to refresh. Hot reloading is now supported by the Lightning Web Component framework.
3. Compress and Extract Zip Files in Apex (GA)
Developers can use the new compression APIs to compress and extract files natively within Apex. This means you can zip or unzip files without needing to leave Salesforce or send data away from Salesforce to do it. Another one of those ‘I can’t believe this is only coming now’ things!
Top Flow Features
Tim Combridge shares his favourite declarative automation features coming to Salesforce Flow in Spring ‘25.
1. Guide Users Through Screen Flows with Built-In Visual Progress Indicators
Third-party tools have offered the ability to track user progress through a multi-page Screen Flow forever, and Salesforce is enabling this natively in Spring ‘25. There are also several variants of this, so you have flexibility in terms of how it looks.
2. Create Flows with a New Streamlined Creation Experience
We finally have a fresh new way to kickstart our flows – the New Automation wizard! Create new flows with far fewer clicks, and appreciate the new lick of paint Salesforce has applied to the wizard in Spring ‘25.
3. Create Responsive Screens with Automatically Triggered Screen Actions (Beta)
Screen Actions are like Flow Action Buttons, but instead of needing to click a button, the Subflow is called automatically. Brand new, click-free experiences can be created for end users in Spring ‘25!
Top Service Features
Mariel Domingo’s one-stop list of the top new Service Cloud features in Spring ‘25 highlights is going to make any service professional’s day!
1. Monitor Real-time Conversations Between Agentforce Service Agents and Customers
Agentforce is great, but sometimes, you may want to monitor what your customers and agents are doing and step in if required. Coming in Spring ‘25 is the ability to monitor conversations and raise flags where human assistance may be required.
2. Einstein Conversation Mining
Einstein Conversation Mining now supports an additional channel: Voice! Additionally, you can use it in more languages than just English.
3. Improve Employee Service by Managing Feedback with Feedback Management
Streamline the process of gathering feedback by automatically sending surveys to your employees when their cases are closed.
Top Sales Features
Last but not least, Christine Marshall brings the top Sales Cloud features that Salesforce is delivering in Spring ‘25 into one place.
1. Coordinate Your Sales Team’s Activities with More Transparency
Sales Action Plans have been upgraded in Spring ‘25 to enable effective collaboration across teams by leveraging tasks.
2. Track Progress Toward Sales Account Plan Objectives More Easily
Another update to Sales Account Plans – sales teams can now track their team’s progress toward Sales Account Plan goals easily in Spring ‘25. Tracking can be standardized across the organization by leveraging calculation definitions across the board.
3. Prepare for Meetings Without Opening Your Laptop
Great design is when you need to stare less at the thing to get value from it – that’s exactly what the new Sales Mobile Experience is all about. Access to your most important information at a glance will save teams countless hours.
Release Updates You Need to Address
The release is upon us! As you read this, the first (or more) of the release weekends may have already passed, and if not, they’re quickly approaching. Release updates are changes that Salesforce applies to elements of the platform to help future-proof it. They’re designed to ensure Salesforce remains secure, performs well, and continues to be a valuable tool well into the future.
These changes are applied automatically by Salesforce when the major release is deployed, but there are some important steps you need to take and testing you need to complete prior to (or as soon as possible) the release to ensure that disruption is minimized or, preferably, avoided completely.
Change Einstein Activity Capture Permissions for Sales Engagement Basic Users
If you’ve been using the Sales Engagement Basic User permission (more specifically, you’ve been using it to grant access to Einstein Activity Capture), you’ll need to ensure you’re also giving those users the Standard Einstein Activity Capture permission to retain their access to the tool.
Update API Requests to Use Your My Domain Login URL
You may have been using an instance-specific URL in your Apex, and Spring ‘25 brings with it a decommissioning of these URLs. You’ll need to ensure you’re using a My Domain URL instead going forward.
Note: This change takes place on April 1st for Sandboxes and June 14th for Production.
Salesforce Platform API Versions 21.0 Through 30.0 Retirement
To ensure the platform continues to run smoothly, Salesforce is decommissioning historic API versions. Bulk, SOAP, and REST API are all impacted, so make sure you check across the board and make the required changes as soon as possible.
BONUS: Verify Your Return Email Address for Sender Verification
To allow for increased accountability and security, you’ll need to verify the email address in My Email Settings. This will ensure your emails will continue to be sent from the specified My Email.
Summary
And with that, the Spring ‘25 season comes to an end. Thank you for joining us as we unpack all the changes that are coming to your Salesforce org.
We’d love to hear how you’re planning to take advantage of some of these changes! If you’re working on some new functionality and planning on taking advantage of some of the Spring ‘25 changes, let us know by responding to this post on social media or tagging us in a post.
