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Salesforce Summer ‘25 Release: Everything You Need to Know Before Go-Live
So you’ve heard about the top Summer ‘25 features that admins, developers, and Flow fanatics can look forward to, but it can be a little bit difficult to find all the information you need all in one place.
So, let’s make that easier. Here are the main points you need to know before the release dates:
- Key dates span May to June, including sandbox previews and production upgrades.
- Use the Release Readiness Trailblazer group, preview orgs, and change logs to get ready.
- Key Flow enhancements include new debugging options and UI improvements that make Flow even more powerful for automation.
- Key developer enhancements include the fact that external services now support Apex, and new testing features streamline deployments.
- Key admin enhancements include a simplified feature discovery and setup with Salesforce Go.
Agentforce Pricing Update: Salesforce Announces Major Changes
Salesforce have finally released some more updates on Agentforce’s pricing, introducing three major “pricing innovations”.
The first pricing innovation is the new Flex Credit system, meant to empower companies to scale and manage AI investments effectively, driving deeper and broader business outcomes.
Flex Credits offer customers a consumption-based model meant to align cost with business outcomes, ensuring businesses only pay for the exact actions Agentforce performs. They’re available in packs of 100,000 credits ($500), and customers can allocate AI spend through the Salesforce Digital Wallet to align with high-value use cases, optimizing AI initiatives for maximum impact.
Salesforce is also introducing new Agentforce user licenses and add-ons, including Agentforce usage.
The pricing for Agentforce for Sales, Service, and Industries, along with Agentforce 1 Editions for Sales, Service, Field Service, and Industries, will be announced at GA.
Dreamforce 2025 Registration Is Now Open: All the Details Here
Yes, yes, we are five months away from this year’s Dreamforce, but registration is now open!
If you’re quick and register now, you can score Dreamforce tickets for as little as $999 as part of Salesforce’s “launch special” pricing, saving you $1,300. However, be careful – pricing will increase by May 29, so if you want the lowest price, best hotel rates, and get early access to secure your seat at the most popular Dreamforce sessions, then don’t wait around!
There’s also another perk available if you attended Dreamforce last year; make sure to check your email for a discounted ticket rate of $750, but be quick as this is only available until May 29.
Salesforce Acquires AI Company Convergence.ai to Advance Agentforce
Salesforce has acquired AI agent company Convergence.ai in a bid to make their own AI offering, Agentforce, even more advanced.
Convergence’s technology allows AI agents to deal with dynamic interfaces and manage web-based workflows and multi-step processes by adapting to challenges like pop-ups, errors, and UI updates in real time.
Salesforce expects the Convergence team and technology – based in London, with over 125,000 users and fewer than 50 employees – to play a key role in advancing Agentforce and shaping its broader AI roadmap. Their contribution is set to drive innovation in areas like deep research, task automation, and tailored industry solutions.
Although acquisitions are ordinarily seen as a healthy sign, Salesforce veterans may be confused that an AI company has been acquired as the cloud giant continues its all-hands-on-deck approach to Agentforce.
The Tech Layoffs Trend Continues: Is AI the Culprit?
The first few months of 2025 set the trend for mass tech layoffs, and as we head towards the middle of the year, it’s estimated that nearly 60,000 employees in the tech sector across 127 companies have been laid off, and it’s likely to continue. But why, and does AI have anything to do with it?
The number of tech employees laid off in 2025 is already nearing 40% of the total layoffs seen in 2024, with Microsoft among the latest companies to announce another round of cuts. Performance issues have not been cited as a reason for some of the latest layoffs (unlike earlier this year), but guess what has? The rise in efficiency and/or spending on AI.
With AI growing from strength to strength and pressure mounting in the AI race, further layoffs are likely to be caused by AI – especially if companies want to dedicate more resources to the cause.
Although there is no rulebook on how to avoid being laid off, it is evident that a lot of time and finances are being dedicated to the pursuit of new AI technologies, solidifying it as an extremely lucrative industry going forward.
Top 10 Salesforce Summer ‘25 Flow Features to Look Forward to
Sticking to the theme of releases, the upcoming Flow features in the Summer ‘25 release are really worth shouting about, and for good reason too!
Although there are more Flow features to be excited about than there is time to cover, Flow enthusiast Tim Combridge was able to round up his top 10, and there is something for everyone on this list.
Whether you’re an admin, developer, or architect, these features will help you deliver smarter automation faster than ever before.
